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Digital & Brand
Marketing Consultant
Driving digital transformation and growth through digital marketing, brand communications and eCommerce, combining strategy and creativity.
EXPERTISE
DIGITAL MARKETING STRATEGY
Creating comprehensive digital marketing strategies tailored to your business needs, from brand awareness to sales growth, across all digital channels.
CONTENT STRATEGY
Building creative and data-driven content strategies that engage your audience, amplify your message across channels and drive measurable results.
BRAND
STRATEGY
Crafting cohesive omni-channel strategies that amplify your brand and connect with your audience on online and offline touchpoints.
ECOMMERCE GROWTH
Designing and implementing impactful eCommerce strategies that optimize the customer journey, boost conversions and elevate your brand across channels and marketplaces.
CAMPAIGN CREATION
Developing and managing multi-channel and global campaigns to maximize reach, engagement and conversion, ensuring optimal ROI.
GLOBAL PROJECTS LEADERSHIP
Orchestrating global project leadership that drives cohesive strategy execution, balances local needs and scales success through cultural insight and cross-market collaboration.
SOCIAL MEDIA
Crafting social media strategies that elevate brand presence, engage communities and drive growth through tailored content and platform-specific insights.
CRM
Developing CRM and emailing strategies that foster personalized customer journeys, enhance engagement, and drive loyalty through data-driven insights and targeted campaigns.
WEBSITE
Driving strategic website development and optimization to enhance user experience, boost conversions and maximize audience engagement through data-driven insights.
ABOUT ME
Hi! I am Violaine Marty, I grew up in the French Alps and I am currently based in Haarlem, The Netherlands. After 8 years of growing brand visibility and driving sales through digital marketing in various international companies (Nestlé, Miele, TOMS), I’ve decided to take the path of entrepreneurship and became digital marketing consultant, leading digital transformation and growth projects for clients in various industries.
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BACKGROUND
PROJECTS
eCommerce Growth for Danone
As Digital Marketing Consultant, I've been contracted by Danone to grow eCommerce globally. As part of Nutricia Worldwide digital transformation, I am driving business growth by unlocking new eCommerce opportunities: sales-driven digital marketing campaigns, D2C websites launch, digital shelf excellence, retail media, A+ content creation, Buy Now buttons, sales data modelling, local partners collaboration, distribution expansion...
D2C website in South Korea
Amazon growth initiatives leading to +28% sell-out YoY in Mexico